Program archived

This program was offered in the past. This program might be offered again, but to be certain contact the organizing institution of this program. For current programs view all programs, or see the current offer by Aarhus University.

Service Management and Marketing

Aarhus University

The aim of this course is to provide an in-depth understanding of how services are conceptualized, designed and managed. Marketing issues will be within a broader general service management context. This course provides a strong managerial orientation and strategic focus but with necessary links to theory.

View all upcoming programs of Aarhus University
Location Aarhus, Denmark
Period
22 Jul 2019 - 9 Aug 2019
level Master / Graduate
Credits 10.0 ECTS
Program fee 690 EUR
Accommodation fee 490 EUR
Extra information about the fee:
Exchange students: No Fee

Freemovers, EU/EEA: 690 EUR

Freemovers, NON-EU/EEA: 1717 EUR

Books, course materials, social programme, and housing are not included in the fee.
Application deadline 1 April 2019
Entry requirements:
Course specific:

A Bachelor's degree in Economics and Business Administration or a related degree

General:

Exchange Students: nomination from your home university

Freemovers: documentation for English Language proficiency

You can read more about the admission here: https://international.au.dk/education/admissions/summeruniversity/how-to-apply/
Contact information:
summeruniversity@au.dk
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